SEO Strategy
Semantic SEO, entity-based authority, and topical cluster strategies for real estate investor sites.
Measuring SEO on a cash-buyer funnel with GA4 and GSC
GA4 and GSC measurement for cash-buyer SEO. Five-event funnel schema (phone_call_click, form_submit, address_form_start, address_form_complete, thank_you_page_view), GSC query interpretation as intent signal, attribution past last-click, zero-volume-keyword unit economics, and a 90-day cohort signature. Audited Feb 5 through May 6, 2026 against Yuba Home Buyer (95 sessions / 7 leads / 36.8% form-completion) and Fast Home Buyer California (177 sessions / 7 leads / 17.5% form-completion).
How do investor service-area pages escape Google's doorway classifier?
Google's doorway-pages policy is a per-page primary-purpose test, not a count test. Audited May 5, 2026 against Yuba Home Buyer's three hyperlocal pages and a five-page sample from Fast Home Buyer California's 41-page hybrid hub-and-spoke set, with a Carrot showcase schema audit on the same five domains as Post 6. The doorway test, the unique-attribute layer that escapes it, and what passes when both passes look completely different.
What does a healthy anchor-text distribution look like for an investor's backlink profile?
A working anchor-text framework for cash-buyer backlink profiles, audited live against Yuba Home Buyer in May 2026. Five anchor categories, the natural ratio, why exact-match hurts local sites, the three-to-one blending rule, and an Ahrefs audit walkthrough — plus the operator-verifiable post-filter distribution after stripping forty-two percent parasitic spam.
How do you vet a backlink vendor before you spend a dollar?
A six-metric checklist for evaluating backlink sites, three reliable PBN tells, the wholesale-versus-retail markup math most vendors will not surface, and a clawback-prevention layer for small profiles. Built from an operator who has spent real money across every link tier from 2018 to 2026.